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Why We Chose To Be A B Corp
Workers and consumers alike are looking for a better way to do business. It’s not just about the bottom line, the biggest salary, or the best deal — it’s about the impact made on the community and planet That’s why BLab created Certified B Corporations.
What is a B Corporation?
B Corporations (B Corps) meet the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose. So what does that mean? It means that companies recognize the responsibility for every decision, from big swings like transitioning to renewable energy to small steps like removing plastic straws and stirrers. In the past, the question would be, “Is this good for the business?” with a B Corp Certification, the question becomes, “Is this good for the business and the global greater good?”
How does Visit.org make the world a better place?
Visit.org is the leading provider of employee engagement programming, Many top-tier companies rely on Visit.org to create DEI and social impact experiences to enhance their employee engagement strategy to attract, retain and inspire a diverse workforce, embed social impact into their corporate culture, and create positive change in the world. It’s necessary to us that we “walk our talk.” We couldn’t offer this service to our clients without being fully immersed in this experience ourselves.
Every decision at Visit.org is made with a focus on ensuring diversity, sustainability, equity, and inclusion. We take this mindset into every vetting session with our nonprofit partners and every bespoke planning session with our corporate clients.
B Corps are the future of the business landscape. We’re proud to be part of the B Corporation Community along with Patagonia, Kickstarter, Etsy, and Ben & Jerry’s, whose owner Unilever is working to explore how the B Corp status can work for large multinational companies.
Cover photo courtesy of Nathan Lemon
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I really appreciated the part about shifting the question from “Is this good for the business?” to “Is this good for the business and the global greater good?”—that’s such a simple but powerful reframe, especially for small decisions like skipping plastic straws. By the way, I keep a free mulch coverage calculator I like to share: https://mulch-calculator.net/
The article highlights how B Corps consider *every decision*, from "big swings" to "small steps" like removing plastic straws. It's easy to focus on the grand gestures, but that emphasis on even small, thoughtful choices really resonates. This mindset of balancing profit and purpose is increasingly important for consumers too, as our choices can reflect these values, whether it's supporting local businesses or being mindful of our connectivity options when traveling. For those headed to places like Paraguay, considering how you stay connected is one of those small, impactful decisions; an https://cellesim.com/en/esim-paraguay, for instance, offers a convenient and often more sustainable way to get online without needing physical SIM cards or dealing with roaming surprises. Full transparency, I'm involved with…
It's refreshing to see companies actually walk their talk instead of just slapping a mission statement on the wall. The shift from "is this good for business" to "is this good for the global greater good" really resonates—that's the kind of mindset that builds lasting trust with both employees and customers. Speaking of thoughtful design, I've been playing monumentvalley 3 online lately, and it's a great reminder that the same principle applies to games: it's not just about the puzzle, but how the impossible geometry makes you see space and perspective differently. Thanks for sharing this—it's a good nudge to think about impact in every small decision.
Excelente iniciativa para fortalecer la formación docente y promover la educación sobre energía sostenible. Programas como este generan un impacto positivo en las escuelas y en los estudiantes. Además, para quienes buscan información actualizada, A Qué Hora Juega La Lotería puede ser un recurso útil. ¡Felicitaciones por este proyecto!